Mercedes has departed hugely from previous A-Class designs and will launch this brand new model at Geneva today. Obviously the relative success of BMW’s foray into premium compacts was becoming too much to ignore for their chief rivals in Stuttgart.
Mercedes are obviously better at making cars then they are at PR, just have a look at this stunning line from Dr Dieter Zetsche, Chairman of the Board of Management of Daimler AG and Head of Mercedes-Benz Cars: ”A is for Attack: the A-Class is a clear statement of the new dynamism of the Mercedes-Benz brand.” Right, okay then.
There’ll be a range of engines from 1.6 to 2.0 litre, some normally aspirated and some turbocharged. There will also be an AMG version (hell yeah!). Your A class will also come with some features in CAPITAL LETTERS, which is something Mercedes LOVES DOING for some ANNOYING reason. I’m not joking, this is copied verbatim from the press release:
- ATTENTION ASSIST (standard)
- Brake HOLD function (standard)
- Hill-Start Assist (standard)
- DISTRONIC PLUS
- Adaptive Highbeam Assist
- Blind Spot Assist and Lane Keeping Assist
- Speed Limit Assist (speed limit sign recognition)
- Active Parking Assist
- LINGUATRONIC
- Reversing camera
Told you. Anyway, a few more pictures and full press release after the jump.
